This article, written in conjunction with Creddy, looks at the way the business can power sales
Europlus Direct and Jim Hart's investment in native speaking salespeople has led to export success and growth of revenues to £8 million. It's a move which Hart believes is his best ever, and has also led to the founding of a company supplying recruitment and translation services.
Luke Lang, co-founder and chief marketing officer of equity crowdfunding platform Crowdcube, reveals why teaming up with a boutique PR agency is his best business decision to date.
For Chris Barling, founder of e-commerce software supplier SellerDeck, making the call to be customer centric when it wasn't a fad term has worked in the long run.
Renaud Clarke, managing director of digital marketing shop Atelier Studios, explains why the agency teamed up with data stalwart Simon Lawrence to produce a data-led digital creativity.
Subaskaran Allirajah, group chairman of Lycamobile, explains why corporate social responsibility has been pivotal in building a brand and customer trust.
Mark Blythe, CEO of Lietcorp, describes how a chance encounter while re-fitting his boat led to an incredible business journey.
When Michelle Gill decided to return to the UK to help run her father’s business, the last thing on her mind was their pensions. But, they proved to be a business saviour.
While keeping a firm grasp of the company financials was never something he enjoyed, for James Uffindell, founder and CEO of Bounty Network, it is something he's learnt to take seriously.
Treating staff like his own family has worked wonders for Kevin Taylor, CEO of online marketing services company Gravytrain.
Eric Collins, managing director of Nampak Plastics, explains how his decision to concentrate on employee engagement has lead to greater innovation throughout the organisation, and why this has been instrumental in the company’s successes.
Having sold up and taken time away from the business world, Sam Ferguson, CEO of EDM Group, explains why taking charge of an under-performing company was a wise choice.
Time was of the essence when Mario Di Giorgio, CEO of e-cigarette brand Salmon & Trout, launched his business. He explains how being proactive worked.
David Barker reflects on resisting the temptation to say 'Yes' to the first offer when he opened his data centre, and how choosing instead to diversify his client base at launch has enabled 4D Data Centres to maintain rapid growth in a recession.
To allow his brand to stand out in a crowded market, John Bramm decided that shaking up the marketing strategy was the best way to make it stand out.
Focusing on the right customer base is important for businesses – and for Omnifone CEO Jeff Hughes, it was a case of B2B is best.
Elliot Grove explains why his Raindance Film Festival and film school might not have survived without the website and Groupon.
For Simon Hill, founder of idea management business Wazoku, finding the right balance between experience and youth when building his team has given the business the perfect platform to flourish and grow.
Having listed on the Alternative Investment Market and raised £4 million, blur Group CEO and founder Philip Letts explains why the IPO was the best move he’s ever made.
For aTech Media founder and managing director Adam Cooke, the decision to stop taking on new clients and focus on developing his company's offering has borne fruit in the long run.
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