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Tuesday 29th July 2008
High fives and a sales board will only get you so far when it comes to growing your business. In association with our sister title Business XL, we reveal 17 tried and tested ways to increase your turnover.
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Thursday 3rd July 2008
Five years ago, creative guru Graeme Dignan set out to change the way he did business with his corporate clients. Now, through a joint venture with Coca-Cola, his company Erasmus is establishing a business model all of its own.
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Tuesday 3rd June 2008
If your brand slips, then your premium goes and earnings tumble. Get it right and you can scale your ambition to dizzy heights.
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Friday 25th April 2008
An industry has sprung up that takes the old adage of ‘knowing your customer’ that stage further. Customer analytics software promises to help businesses explore patterns within their data, thereby learning more about their customers and hopefully encouraging them to spend more money.
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Wednesday 27th February 2008
Sales and marketing departments have historically battled against each other for budgets and recognition. Mark Robson, senior partner at Insight Group, explains how they might be encouraged to work better together.
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Wednesday 30th January 2008
As markets mature and consolidate, two things happen: wily entrepreneurs make their fortunes by selling to big businesses, and up-and-coming entrepreneurs need to figure a way to provide an alternative to those high street giants.
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Friday 9th November 2007
Too often, marketing campaigns fail to elicit a market response. Don’t let yours be a statistic.
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Managing remote workers
Why HR makes you sick
Tips for running a motivation programme
How to float on AIM
Corporate hospitality
Managing your wealth
Delisting: the great escape
Doing business in Russia
UK businesses in India
Cash shells’ resources multiply
Powering a renewable revolution
How to improve your year-end numbers
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