Five reasons to start an affiliate business

Businesses like Groupon use the affiliate process to acquire customers

Businesses like Groupon use the affiliate process to acquire customers

With the likes of Zynga, Foursquare and Groupon proving that success can be found in starting up an affiliate business, experienced industry entrepreneur Sam Miranda looks at the benefits to the route.

Domain attraction

Choosing a domain name often involves extensive research

GrowthBusiness looks at what to consider when choosing a domain name and how the decision can impact on web searches.

Attracting attention without Facebook

With Facebook ad prices soaring, growing businesses may start being priced out of the social media market. Lucy George, director of Wordville, writes that traditional brand awareness strategies remain effective.

Interview with Nigel Lacy

Nigel Lacy, co-founder of young driver insurance specialist Young Marmalade, explains the concept of the business and its success in being completely web-based.

Online presence

Four entrepreneurs discuss how their website reflects their brand

Perfect pitch: giving a great presentation

Whether you are meeting people at events, trying to win new customers or looking for investment, pitching is an unavoidable element of modern business.

Seven surefire ways to boost sales

These strategies will help you increase top line growth in good times and bad.

Effective websites

A website is a powerful sales tool

Two major obstacles stand in the way of making a site effective: ego (“sorry, the CEO insists that the background be lime green”), and design-by-committee (“let’s take a vote to see what colour the background should be…)

Preparing for a pitch

A lack of preparation will kill any presentation before you even enter the room. Here's how to make sure you have everything in place to wow your audience.

Building brands online

Ronan Lyons, economist

Economist Ronan Lyons argues that the internet has broken down barriers to entry across the economy, giving individuals the chance to build their own brands.

Brand monitoring

Find out what your customers really think about you

Local search: get noticed

Most internet users use local search techniques to locate products and services in their area. Steve Barnes, CEO of online search specialist Infoserve, explains how you can get in on the action.

More from Growing A Business

Using wireless to drive your business further

Technology for Business

Smaller business thrive on their agility, so why do so many still not embrace the kind of wirseless technology that can provide it? Peter Hannah, regional director UK, Ireland & Nordics, NETGEAR explores

Caring is sharing: new lessons in content marketing

Marketing Strategies & Research

Increasing numbers of brands are developing their own content to share with their audience. Businesses of all sizes can similarly leverage the trust customers have in their company to share relevant, timely content.

Vitesse Events

New Energy & Cleantech Awards 2015

Recognising those who play a pivotal role in the process and shaping of the future...  

M&A Awards 2015

The 2013 M&A awards celebrate deal-making excellence in the mid-market. Whether you're a lawyer, accountant...  

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More from GrowthBusiness

News & Market Deals

Money spinner: Global access to capital is growing

One-third of entrepreneurs report increased access to capital

Global survey conducted by the Entrepreneurs’ Organisation also indicates high level of hiring among entrepreneur community

The Entrepreneur

Talent Party CEO Ben Hutt

The Year of the Plane part 2: Three promises

In his second of a series of blog posts, Ben Hutt, CEO of digital recruitment marketplace Talent Party, shares his thoughts on the three commitments that business owners should make to achieve balance

Comment & Analysis

Future trends: How will funding be affected by the scheme's failure?

What does the failure of the Funding for Lending scheme mean for small businesses?

The Funding for Lending scheme is running out of steam, so where will mid-market businesses turn now for finance?

Research

'28% of organisations do not measure the cost of customer service'

Report exposes lack of ROI insight from customer service

The gap in businesses’ measurement of customer experience means they don’t know what customers really want, research finds