Five reasons to start an affiliate business

Businesses like Groupon use the affiliate process to acquire customers

Businesses like Groupon use the affiliate process to acquire customers

With the likes of Zynga, Foursquare and Groupon proving that success can be found in starting up an affiliate business, experienced industry entrepreneur Sam Miranda looks at the benefits to the route.

Domain attraction

Choosing a domain name often involves extensive research

GrowthBusiness looks at what to consider when choosing a domain name and how the decision can impact on web searches.

Attracting attention without Facebook

With Facebook ad prices soaring, growing businesses may start being priced out of the social media market. Lucy George, director of Wordville, writes that traditional brand awareness strategies remain effective.

Interview with Nigel Lacy

Nigel Lacy, co-founder of young driver insurance specialist Young Marmalade, explains the concept of the business and its success in being completely web-based.

Online presence

Four entrepreneurs discuss how their website reflects their brand

Perfect pitch: giving a great presentation

Whether you are meeting people at events, trying to win new customers or looking for investment, pitching is an unavoidable element of modern business.

Seven surefire ways to boost sales

These strategies will help you increase top line growth in good times and bad.

Effective websites

A website is a powerful sales tool

Two major obstacles stand in the way of making a site effective: ego (“sorry, the CEO insists that the background be lime green”), and design-by-committee (“let’s take a vote to see what colour the background should be…)

Preparing for a pitch

A lack of preparation will kill any presentation before you even enter the room. Here's how to make sure you have everything in place to wow your audience.

Building brands online

Ronan Lyons, economist

Economist Ronan Lyons argues that the internet has broken down barriers to entry across the economy, giving individuals the chance to build their own brands.

Brand monitoring

Find out what your customers really think about you

Local search: get noticed

Most internet users use local search techniques to locate products and services in their area. Steve Barnes, CEO of online search specialist Infoserve, explains how you can get in on the action.

More from Growing A Business

How to secure the foundations of your business

Business Planning & Expansion

Here, we look at the fundamental procedures that entrepreneurs need to observe to ensure a strong basis to their business. 

How to secure clients in industries undergoing fundamental change 

Business Planning & Expansion

Michael Cairns, CEO of Publishing Technology plc, shares his views on how to grow a business, secure contracts and win new clients when a company’s core industry is in transition.

Vitesse Events

New Energy & Cleantech Awards 2014

Recognising those who play a pivotal role in the process and shaping of the future...  

M&A Awards 2014

The 2013 M&A awards celebrate deal-making excellence in the mid-market. Whether you're a lawyer, accountant...  

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More from GrowthBusiness

News & Market Deals

The funding will be used towards the continuing development of the CROMA platform

Finance Wales leads funding round for medical devices company

Multiple investors join forces to back development of new electrosurgical system. 

The Entrepreneur

A growing number of men and women over 50 are opting for the excitement of entrepreneurship over the comfort of retirement

Is running a company the new retirement?

Young CEOs may grab a lot of the headlines these days, but entrepreneurs over 50 are giving them a run for their money

Comment & Analysis

Achieving greater gender parity in the boardroom has become a strategic imperative for many firms

Feminising modern management

Margaret Kett discusses the issue of gender diversity in the boardroom and what can propel women into the higher echelons of management. 

Research

'28% of organisations do not measure the cost of customer service'

Report exposes lack of ROI insight from customer service

The gap in businesses’ measurement of customer experience means they don’t know what customers really want, research finds