Five reasons to start an affiliate business

Businesses like Groupon use the affiliate process to acquire customers

Businesses like Groupon use the affiliate process to acquire customers

With the likes of Zynga, Foursquare and Groupon proving that success can be found in starting up an affiliate business, experienced industry entrepreneur Sam Miranda looks at the benefits to the route.

Domain attraction

Choosing a domain name often involves extensive research

GrowthBusiness looks at what to consider when choosing a domain name and how the decision can impact on web searches.

Attracting attention without Facebook

With Facebook ad prices soaring, growing businesses may start being priced out of the social media market. Lucy George, director of Wordville, writes that traditional brand awareness strategies remain effective.

Interview with Nigel Lacy

Nigel Lacy, co-founder of young driver insurance specialist Young Marmalade, explains the concept of the business and its success in being completely web-based.

Online presence

Four entrepreneurs discuss how their website reflects their brand

Perfect pitch: giving a great presentation

Whether you are meeting people at events, trying to win new customers or looking for investment, pitching is an unavoidable element of modern business.

Seven surefire ways to boost sales

These strategies will help you increase top line growth in good times and bad.

Effective websites

A website is a powerful sales tool

Two major obstacles stand in the way of making a site effective: ego (“sorry, the CEO insists that the background be lime green”), and design-by-committee (“let’s take a vote to see what colour the background should be…)

Preparing for a pitch

A lack of preparation will kill any presentation before you even enter the room. Here's how to make sure you have everything in place to wow your audience.

Building brands online

Ronan Lyons, economist

Economist Ronan Lyons argues that the internet has broken down barriers to entry across the economy, giving individuals the chance to build their own brands.

Brand monitoring

Find out what your customers really think about you

Local search: get noticed

Most internet users use local search techniques to locate products and services in their area. Steve Barnes, CEO of online search specialist Infoserve, explains how you can get in on the action.

More from Growing A Business

Does alternative finance herald a golden age of British business?

Business Finance

When a name as big as Lord Young says something, you'd be wise to sit up and listen: so were his comments on alternative finance and small business accurate?

What does the general election result mean for small business growth?

Business Regulations

Many were surprised by the election result: but as the dust settles how will small businesses find themselves and their environment affected?

Vitesse Events

New Energy & Cleantech Awards 2015

Recognising those who play a pivotal role in the process and shaping of the future...  

M&A Awards 2015

The 2013 M&A awards celebrate deal-making excellence in the mid-market. Whether you're a lawyer, accountant...  

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More from GrowthBusiness

News & Market Deals

Game development: Investment opportunities in the sector are growing

Oxford Capital leads $7m funding round for independent games developer Kobojo

$7m funding round will finance the development of digital games for the global gaming market

The Entrepreneur

In-pool lessons: Swimming Nature introduced the technique to the UK

Some people ‘born to be employers’, says Swimming Nature founder and CEO

Brazilian entrepreneur Eduardo Ferre speaks exclusively to Growth Business about succeeding despite ‘some bad advice’ and the desire to pass on his experience to the next generation of entrepreneurs

Comment & Analysis

Power play: Can business leaders succeed in politics?

Is it possible to make a successful transition from business to politics?

Serial entrepreneur Ivan Massow has entered the race to succeed Boris Johnson as Mayor of London: but is it ever a good idea for people from the world of business to cross over into politics?

Research

'28% of organisations do not measure the cost of customer service'

Report exposes lack of ROI insight from customer service

The gap in businesses’ measurement of customer experience means they don’t know what customers really want, research finds